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In Thane Mumbai, a new film city will provide pioneer services and facilities to the film industry while fostering regional economic growth.
Maharashtra’s chief minister announced the development of ‘The Dharamveer Media City’ by Bodhi Tree Multimedia and Suman Entertainment.
According to Chief Minister Shri Eknath Shinde’s tweet,
Unveiling made me feel happy
Dharmaveer Media City
Joint Venture between @shikshakmitrakj and @mautik#DharmaveerMediaCity
Designed to meet the needs of the film, television, and OTT industries, the media city is planned to be built on a hub and spoke model and will cover more than 1,000 acres in and around Thane City. Upon completion of all phases of Dharmaveer Media City, the project will generate more than 10,000 crores of rupees in revenue and create more than one million jobs. It will also provide future-proof production and post-production technologies to attract foreign filmmakers to India, including international-standard filming facilities, tourism, and a skill development institute.
The Director of Bodhi Tree Multimedia Ltd, Mautik Tolia, expressed his excitement by saying, “It is with great excitement that we announce the development of Dharmaveer Media City.” The entertainment industry in India is a sleeping giant when it comes to creative talent. “India will provide global filmmakers and platforms with the tools necessary to deliver cost-effective and top-quality creative content with an investment of 1,000 crore spread across several phases. In terms of infrastructure, this media city will surpass the best facilities in the world.”
It is expected that the Indian Media & Entertainment (M&E) sector will reach above INR2 trillion by 2024. Over 80% of revenues will come from television, digital media, films, visual effects, and animation. OTT platforms, smartphone usage, and internet penetration contribute to the increase in content consumption in India. Ironically, the Indian M&E industry lacks the physical & human infrastructure to leverage new-age technologies like Meta-verse, AR, and VR despite being a trillion-dollar industry.
In order to attract filmmakers & production houses, shooting locations alone are not enough. To make the region location more viable for filmmaking and provide a significant advantage over other locations there is a need for supporting infrastructure. As a result of a lack of skilled manpower, production costs, and time increases, discourage filmmakers from shooting. Dharmaveer Media City aims to address all these issues.
